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Old 08-05-2009, 01:38 PM   #12 (permalink)
orange4boy
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The idea that a functional requirement would be excluded from the design process of a functional object is, to me, anathema to the whole design exercise. A truck is not merely a sculpture or stationary object. For this to be a truly well designed tool which both looks good and is efficient, it's functional needs should be at least equal to it's aesthetic ones during the design process. They need not be separated as though they cannot coexist. The best designers combine the functional with the aesthetic. Could you imagine if aircraft were designed first by "theme searching" excluding aerodynamics? If they are separate it is because they want them separate.

What is implied by the statement is that aero can not be a theme in itself or be incorporated into design. That's B.S.

You are correct that there is nothing wrong with the statement, it just points out their priorities. Style over substance. Same old same old.
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