Quote:
Originally Posted by jcp123
I kind of agree that this car will get ignored. It's a sedan. It looks kinda like the other sedans Honda has. I used to think the path to adoption of hybrids was through making them normal-looking, and figured the Camry and Civic hybrids would be the mainstays. I sorely underestimated how much many hybrid buyers wanted to make a statement of owning their hybrid, and so the perpetually weird-looking Prius is still the champ. And a nice-enough-but-anonymous sedan will likely end up selling low volumes.
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I wouldn't be so sure. Ford moved nearly 60,000 Fusion hybrids last year (almost as many units as the Prius); Toyota, 20,000 Camrys, and Honda, 22,000 Accords. There's definitely a market for hybrid sedans, it's just a question of whether the Insight's smaller size will put buyers off.
Cumulatively, Honda has sold 85,000 Insights across all model years. With results like that, it's hard to blame them for trying something different.