Quote:
Originally Posted by bombloader
BTW, marketing is more about determining what the customer wants and making it, not convincing the customer to buy your stuff.
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Sure it is :-) Compare how much is spent on research to find out what customers actually want - possibly nothing, though they may do a bit of research and then ignore the results - versus how much is spent on advertising what they decide to build.
Or just consider the aforementioned Honda CRX. They were, and still are, quite popular, yet Honda stopped production, and hasn't offered anything comparable since(except the limited-production Insight), nor has any other automaker tried to fill its niche.