Auto X Prize. A coast to coast economy race w/ a $10 million purse. It's about time.
The problem with MPG contests is that people have to care. In the 90's, I bet few people would have paid attention. For the common man, when you're flush with cash and gas is cheap, who cares about MPG?
The only reason you see them today is the popularity of global warming, rising oil prices, and Middle-Eastern instability. In a nation where gluttony is lauded, it takes outside measures to encourage thriftness. It's a cultural thing.
- Lost Cause