Fuel Economy, Hypermiling, EcoModding News and Forum - EcoModder.com - View Single Post - VW's 1L is back ("XL1" latest version of concept, side-by-side seating this time)

botsapper · 01-26-2011, 11:28 PM

Again, another conservative VW investment strategy. Most likely a modest loss leader but it is a marketing, demonstration & tech, 'halo', model. A more conservative model and sales leader, likely to follow...
The stratospheric Bugatti Veyron, VW Group's top tech/luxury demonstration model, has not been profitable for the corporate parent, but it owns the top crown in the auto kingdom. They also own Lambo & Bentley, the top luxury & exotic segments. An eco/tech division might be spawned from the 1L-XL1 exercise/models. I speculate...

01-26-2011, 11:28 PM	#48 (permalink)
botsapper PSmodder lurker Join Date: Jan 2009 Location: Chino Posts: 1,605 Thanks: 26 Thanked 908 Times in 522 Posts	Again, another conservative VW investment strategy. Most likely a modest loss leader but it is a marketing, demonstration & tech, 'halo', model. A more conservative model and sales leader, likely to follow... The stratospheric Bugatti Veyron, VW Group's top tech/luxury demonstration model, has not been profitable for the corporate parent, but it owns the top crown in the auto kingdom. They also own Lambo & Bentley, the top luxury & exotic segments. An eco/tech division might be spawned from the 1L-XL1 exercise/models. I speculate... Attached Thumbnails Last edited by botsapper; 01-27-2011 at 02:46 PM..