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65 miles per tiny gallon EU combined is roughly 50+mpg U.S. EPA combined. Different tests so the results need to be adjusted to get a realistic U.S. EPA number. You may buy a diesel version, just like some other people may, but Ford would need to sell ~100k+ Fiesta diesels just to get prices down to where ~10k people would buy it. Considering VW's diesel sales are only ~60k a year, and Ford's Fiesta sales are about the same IIRC, I doubt they'll be able to sell enough diesels to compete with something like the Prius.
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