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Old 09-21-2011, 09:28 PM   #9 (permalink)
SwamiSalami
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Join Date: Mar 2010
Location: West Texas, US
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Quote:
Originally Posted by botsapper View Post
GM director of design, Ed Welburn, has conceded that they will definitely not be using rear fender skirts because of many production, cost & marketing drawbacks, even if they do reduce drag & improve fuel economy.
Clearly for the OEM industry, people just don't like them on their designs.

The aftermarket industry and fellow eco-modders can & will fill that 'void'.


Rear fender skirts look great, but flunk in other ways
This article just goes to show how limited that the field of automotive engineering is in terms of forward intellectual thinking.

I honestly think that skirts WILL be standard on vehicles in the next 10 years. As communities such as ours become more prevalent, the communal knowledge that we convey does as well. It sounds weird, but I believe that consumer comprehension is necessary to see this through. I say this because in order for consumers to demand something, they must first understand it.

It all comes back to the fact that automakers are scared to be TOO innovative for fear of consumer rejection.
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