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I think buyers just need to be educated on how much money they will waste per year in fuel if they decide to go for a big vehicle they don't need. If people bought cars they needed and not ones they wanted to look cool in, there would be about 80% less big suv and pickups on the road which would cut down on our dependance of fossil fuels
I head a saying before and it's totaly true, something like "we vote every day, when we buy something we say that we support this product and if we don't buy it we can get rid of it"
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