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Yeah, I think there is certainly a placebo component.
You mentioned positive thinking over a potentially record-breaking tank. Sometimes the reverse happens too, when you get behind an erratic vehicle, or hit a few extra lights on your commute. It's like you know it's going to be lousy no matter how hard you try.
Although it's not magical, I think it has everything to do with focusing - or not focusing - on success.
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EcoDriving: Turning more fuel into usable forward motion.
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