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Of course its a show off car for rich "eco friendly" people, that`s obvious. Musk said that the after the Model X (the rich soccer mom SUV) a more normally priced car will be developed. And the trust in the company is mostly based on Musk`s reputation, he has been a man of his word in huge projects for now so people trust him.
But besides all of this "eco chic" 100k$ car nonsense there is still some financial sense that could be found, at least here in Europe. Some countries have humongous tailpipe CO2 taxes so the final price for the Model S is similar to cars half its normal retail price.
And with the offered warranty on the battery and high gas prices I see the model S as an ideal inner city or airport drive taxi car which will save the drivers a lot of money.
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