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Most people are not driven by logic and facts. Presenting factual arguments to such people can result in frustration and strained eyeballs (from rolling them too much). Remember, you can lead a horse to water but you can't make them drink... this wise saying spawned another version "You can lead a Republican to knowledge but you can't make him think."... motorist can substitute for Republican as well.
I think about the most you can do is present the facts once or maybe more then let the chips fall where they may.
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