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Pontiac and Oldsmobile were badge-engineering exercises at the end of their lives. It was the only way they were able to survive that much longer than Hudson, Packard, Studebaker or Duesenberg. The market is not kind to also-ran manufacturers, and having two successful mass-market ones under one corporate umbrella... or in GM's case, three, with Pontiac, Chevrolet and Saturn... you're simply cannibalizing yourself.
GM got lazy with Hummer... they could have brought the brand downmarket sooner. But if you have a gimmick brand, there's only so far you can take it.
Daewoo is doing better than it ever did.
Only it's called Chevrolet, now.
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