They plan to build Elio Retail centers in major markets, according to the home page
Elio Motors: Ultra High Mileage Vehicle
You walk into the store and Elio specialists are there to help you build your Elio on a computer kiosk. From there they promise your Elio will be delivered within 24 hours of placing your order. It's the same type of system Tesla uses.
But again, it's going to be challenging to pay for all these retail outlets selling a car for $6800. Telsa is high-end and caters to the wealthy so they have no problem selling low volume and paying the bills. Elio is the opposite, extremely cheap and relying on high sales volumes.