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"... avoid deceptive and unfair claims"
Isn't that what marketing is, though?!
This is really a futile effort. EPA estimates are, well, estimates. Listing them at all could be considered deceptive, since the actual results will vary on an individual basis.
This is like banning car makers from advertising peak horsepower, because the majority of drivers will not drive in that RPM range. The Corvette would no longer be advertised at 400+ HP, but a more reasonable 200 HP in the 2k-4k RPM range, where it's more realistic for drivers.
It's fine to advertise peak performance. Anyone with a decently functioning brain can figure out that a car will not get optimal fuel economy in all conditions.
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