They missed a chance to Photoshop little silver bags over the guy's heads. It reminds me of the Toyota Fun Vii concept. So far I prefer that. We'll see when it debuts and is no longer rolling on those space-saver spare tires.
Edit:
Heh. Looking for a picture of the Fun Vii led me to the Toyota Camette concept from 2012:
It has a variety of interchangeable body parts.
http://www.google.com/search?q=toyota+camette
This one is the Kubelwagen style. The bare chassis looks like an Ariel Atom.