Quote:
Originally Posted by trikkonceptz
Like all other businesses, there is no money in small cars. I work for a Ford Dealership and I see the margins everyday. There is less than $1000 profit in a focus that is sold at full sticker. With numbers like that or until that changes there will be no motivation to sell compacts.
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No money in small cars? Haven't we been here before? Or are you in some parallel universe, where Ford & GM are posting decent profits, while Honda & Toyota are flirting with bankruptcy?
Maybe you need to revisit your premise. Could it be that in fact there's not a lot of money in the low end of the automotive price scale? So that if Ford goes on thinking small car = cheap car, they won't find the profit that is to be made in small cars, and the Japanese & Koreans will keep taking it.