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Considering that the conception of traditional body-on-frame SUVs didn't evolve so much in the last 80 years, retaining overweight ladder-frames, solid rear axles and longitudinally-engined RWD bias, hybrids could sound as just a brainwash. But anyway, as long as the average Joe wouldn't be willing to get rid of those landyachts, that still seems like the most viable approach to set a balance between different goals such as reducing dependence on foreign oil, tax rebates and other benefits that could apply, at the same pace that hybrid technology awareness gets more developed to make it look less "geeky", "nerdy" or anything that would render it unappealing to a more conservative customer base.
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