Ahhh, see, you would think it would be that easy, but its not. You have eight choices of black (or more if you wanted metalic)!
Matt Black (no gloss) I've used and like this finish.
Low Gloss Black (30%-40% Gloss)
Satin Black (50%-60% Gloss)
Sheen Black (80% Gloss)
Super Mirror Black (95%-110% Gloss)
Black River (textured)
Black Mini Tex (textured) I've never used it, but have seen pictures that make this stuff look good.
Black Wrinkle (textured)
Things are never as easy as they seem.
