His solution to the lack of storefront is better than a dealership; 1 week 1000 mile money back guarantee. Basically you can test drive the car for an extended period of time without a sleazeball salesman feigning interest in your life while you nervously try to sort out the unfamiliar cabin while driving around the block.
Note that 82% of customers already buy the Tesla without test driving it, and 78% buy online.
What surprises me is that it actually hit $35k. I figured at least some adjustment for inflation since he announced that target something like 5 years ago. I suppose with destination fee it's a bit more, but I'm still impressed.
Perhaps EVs will near price parity with ICE by 2025, which is what I've been saying is a very optimistic time frame.
Last edited by redpoint5; 03-01-2019 at 01:40 PM..
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