Thread: Tesla Model 3
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Old 03-01-2019, 01:44 PM   #930 (permalink)
RedDevil
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It is much easier for Tesla to change its sale strategy if it needs to than for other automakers to make a similar EV at the same price level...

Still, Tesla now needs to ramp up production. More batteries, more cars - and more service stations.

Lowering the price of the other models was a smart move. Many people will be enticed to choose a bigger battery and premium package when they realize how much more they get - as long as it isn't out of reach.

The first step is the biggest - more range, top speed, power, better trim for just $2,000 extra. That's deliberate, no doubt. Once won over to upgrade from the base model people may look ahead and take another step up.
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