Quote:
Originally Posted by Vman455
Keep in mind, this article was written in 2009--three years before the first air curtains appeared on a production car.
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I had not noticed the date of the article. Now it has me puzzled why a Ford aerodynamicists would be inadvertently praising GM's
Art & Science design path. I cannot think of a single Ford from that era that took a similar path and that includes the Fairlane concept or production Flex.
2010
Cadillac resurrecting Art & Science ad campaign
https://www.autoblog.com/2010/03/24/...e-ad-campaign/
Quote:
When the first-generation Cadillac CTS went on sale in 2003, the brand-revitalizing sedan incorporated a new design language that General Motors called "Art & Science." The idea behind the new design language was to ""incorporates sharp, sheer forms and crisp edges - a form vocabulary that expresses bold, high-technology design and invokes the technology used to design it." The design came with its own marketing campaign too, which brought many new customers to the Cadillac brand.
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This design path is still evident in the current generation of Opel derived Cadillac's.