Well, after reading a bunch of the comments I was curious about what other information is out there. Watched one of the official Ford videos (
found link on their website), dang I'm excited.
The All-Electric F-150 Lightning: Turning Electric Into Lightning | Ford
Here is one from the head of exterior design, more still shots, less in your face motion. More explanation, less flash.
F-150 Lightning Lowdown: Purpose-Built Design | Ford