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Originally Posted by JSH
As a halo car and to claim they have the most fuel efficient car on the road?
Also to take advantage of the fact that the general public doesn't know that MPG isn't a linear scale so they see 60 mpg and think that will have significant savings vs the 50 mpg Camry.
Personally I don't see a reason to keep selling the Prius in the USA but if they are going to continue making it for Europe and Japan they might as well send it our way too.
I do find it interesting that the Prius and the Mirai are the only cars that don't have a 2023 version listed on Toyota USA's website. Maybe it is going away or maybe they are going to skip the 2023 model year and go straight to 2024 with a new design.
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If it were profitable, why would they skip a year...?
I vote for the same car with different names in different markets. Camry hybrid in US and Prius everywhere else.