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The Aptera doesn't solve enough yet-unsolved problems to enough people with those problems, at a price that benefits both the business and the consumer, to be viable.
Everything you say about various automotive manufacturers being hardly distinguishable is precisely why the industry is consolidating. We don't need 150 versions of practically the same car, so most of the manufacturers will disappear.
BTW- Aptera failing isn't due to them radically departing from mainstream automotive design. They were absolutely right to depart from that already saturated and brutally competitive market. To start a successful automotive company now, it has to solve a different problem. That's what Tesla did. Tesla retained all the things that appeal to the broader market (5 seats and 4 doors) though while innovating where they saw opportunity for improvement (EV drivetrain with laptop batteries).
In my view, there has never been a more exciting time in the automotive world. When was there so many amazing things being developed? The innovation of leaded gasoline?
Cars getting more powerful, more efficient, reliable, safe... those are all exciting things. I'd love to have a Cybertruck, or practically any of the EV trucks. A 7-seater Model Y might be super convenient. I look forward to an electric motorcycle someday.
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