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why no basic cars?
With no-doc financing, and $ 1.4-trillion is USA auto loan debt, for the USA market alone, consumers who can live further beyond their means than at any other time, probably don't feel constrained by 'economic' concerns.
I thought that the TATA Nano would be a hit in India. No dice! Television said pay three-times the money for a Corolla. Perceived benefits from advertising won!
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