[redpoint5]

Scott Adams summarizes the 'good' and the 'bad' portrayals as the Documentary Effect. He uses Michael Jackson documentaries as his example where he believed MJ was a monstrous pedo after seeing one documentary, and then believing MJ was kindhearted and good after watching a different documentary. Our emotions are exploited with the music choice, the framing of the shots, what images they linger on, which they don't... you'll just end up believing whatever was the last thing you saw.