DETROIT (AP) — At Ford Motor Co. they called it "Blue," a team set up around the year 2000 to design an array of small, fuel-efficient cars to compete with the Japanese. It didn't get far because no one could figure out how to make money on low-priced compacts with Ford's high labor costs...
MyEMBARQ™ - News
Too bad they didn't succeed, or came to faulty conclusions. I'd like to know more about that "Blue" project...