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Originally Posted by Jammer
I also know of only a few people that buy very many options on a car because they are so expensive.
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Well, we obviously know a different set of people, or in my case see them driving on the local roads, because around here you do see a lot of them. Even leaving out the Hummers & Escalades, around here the Ford F-350 (4WD, of course) is pretty common, especially among construction workers & similar. Here's a link to MSRP:
Ford F-350 cars - New Ford F-350 car models - Yahoo! Autos
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...in fact one of the most common things on 4 wheels I see is The Chevy Cobalt, yet to hear Chevy tell the story those car sales are down too- ' sure can not tell it but looking at the roads!
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Must be those regional differences again. I don't think I've ever seen a Cobalt, and not many Chevy/Ford/Chrysler cars at all (other than the PT Cruiser). Around here, people who buy Detroit seem to buy SUVs and pickups. When they buy cars, it's generally Honda/Toyota - and often it's the same people that'll have American SUV/truck and foreign car.
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The first 2 years that car did not turn a profit, or so it is said.
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Well, of course not. New technology almost never turns a profit right away. That's why money spent on R&D is referred to as an investment.