View Single Post
Old 01-03-2011, 01:09 AM   #80 (permalink)
jamesqf
Master EcoModder
 
Join Date: Jun 2008
Location: Earth
Posts: 5,209
Thanks: 225
Thanked 811 Times in 594 Posts
Quote:
Originally Posted by The Rooster View Post
So here's the issue. People say they want...from an intelectual standpoint, a small, utilitarian, efficient, inexpensive truck but when you get to the lot and that Colorado is parked next to a big, beautiful, Chevy Silverado with baby seal skin seats, the emotional brain gets involved, and usually wins.
Here's my problem: from the late '60s (Toyota Stout - I owned one once, rescued from a junk pile) to the early '90s, several manufacturers - Toyota, Nissan, and others - managed to build and sell a lot of small pickups. A good many of these are still running, some as beater work trucks, some like mine as second vehicles, some modded for off-road (check your local Craigslist), when there seem to be few "full-sized" trucks of the same vintage left.

So that begs the question: If people bought small trucks not that long ago, why wouldn't they buy them now? And If automakers could sell them then, why can't they make & sell them now?
  Reply With Quote