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Originally Posted by Arragonis
With the disclaimer than I'm not in America or an American could I suggest including American Graffiti. There is an interesting contrast in the film between all the "attractive" guys with their fancy (and fast) cars and one of the main characters being a nerdy deep thinker type driving a 2CV.
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America is so loud you can hear it over the great waters.
Quote:
Originally Posted by Arragonis
Ads are also a great way to see how things change over time - the 40s and 50s super optimistic future "jet" looking cars, 60s "good life", late 60s muscle and then into 70s nervousness about energy supply and cost, and where they start to push MPG etc.
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These are great suggestions. The rhetoric of these ads will offer students examples of how cultural constructions of the car and driving looked in America, what the marketing research had helped the agencies to produce for the sell.