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Old 01-25-2013, 02:52 AM   #68 (permalink)
MetroMPG
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Join Date: Nov 2007
Location: 1000 Islands, Ontario, Canada
Posts: 22,534

Blackfly - '98 Geo Metro
Team Metro
Last 3: 70.09 mpg (US)

MPGiata - '90 Mazda Miata
90 day: 54.46 mpg (US)

Appliance car Mirage - '14 Mitsubishi Mirage ES (base)
90 day: 57.73 mpg (US)
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name game...

Oh - and I also did a bit of digging concerning the name game that Mitsu Canada & Mitsu U.S. are playing. (They still haven't told us what the car will be called.)

It appears to be a U.S. trademark dispute. It also appears they're actively working on it - still pursuing the M irage badge.

The fun part: 3 different companies are vying to own the name in the States, and the US trademark office hasn't granted it to any one of them ... yet.

In Europe, Mitsu ran into a similar trademark issue and ultimately dropped plans to use the name. So here's what a European M irage looks like:



(Maybe you've heard of Gemballa before.)

So in some European markets (Ireland, Netherlands & others), Mitsu is calling the new Mirage... wait for it... WAIT for it...

>>> SPACE STAR!!! <<<

Kinda rolls off the tongue, don't it?
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Project MPGiata! Mods for getting 50+ MPG from a 1990 Miata
Honda mods: Ecomodding my $800 Honda Fit 5-speed beater
Mitsu mods: 70 MPG in my ecomodded, dirt cheap, 3-cylinder Mirage.
Ecodriving test: Manual vs. automatic transmission MPG showdown



EcoModder
has launched a forum for the efficient new Mitsubishi Mirage
www.MetroMPG.com - fuel efficiency info for Geo Metro owners
www.ForkenSwift.com - electric car conversion on a beer budget
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