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People that list things for less than full market value either have something to hide, or just don't want to hassle with the back and forth price negotiations. Determining which type of person you're dealing with is key to getting a good deal.
I once purchased a 2007 Outback for $1,000 under the market value. The seller just wanted a quick and smooth transaction with no hassles. I was the first to call, said I had money in the bank, and didn't try to negotiate a lower price.
A month later I sold the car for $1,000 more than I purchased it for to the first guy that called me, and he didn't try to haggle either.
Deals exist, you just have to be quick in responding and demonstrate that you are prepared to buy with a minimal amount of hassle. Nobody wants to deal with a tough customer when they are selling a $500 car. If they wanted to deal with the hassle, they could just part it out for more money.
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