|
Im sorry to say, none of you seem to understand business.
Item A: is small and entry level. Parts have to be specially engineered and not out of the stock bin. Price point cant exceed $x.xx (let'd say 27k). Limited profit per item. Limited buyers
(btw, that's why the first gen small cars failed in the 70's. The couldn't afford to re-engineer so they were small cars built like big cars.)
Item B: big and entry level to top of line. Wide range of options. Parts are normal size and can be swapped across the tool bin. Price point can exceed $XX.XX (let's say $60k) wide range of buyers.
So, in review, I'm I company and accountable to myself, my Stockholders, my employees and finally my customers.
A. in the back of my mind I have to remember that there is a FIXED cost per vehicle of wages and union benefits (driving my price point).
B. it's easier to commonly share internal parts that are a common size.
C. Trucks make up 1/2 (yes HALF) of all vehicles sold.
D. trucks have the largest profit margin outside of luxury brands top models.
I (as a company) don't care about whiney people who NEVER bought my new eco-cars when I made them. I care about staying in business and building what sells.
You can all the emotional and illogical comments you want.
But at the end of the day, BUSINESS is BUSINESS.
|