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My flaggilliations over the price and mpg claims are because they are dishonest business practices. It like you say, there is no car, there should be no price or MPG advertising. A press release saying the goals would be fine, but Elio is straight up advertising. They may not be selling a car yet, but they are selling stock and selling places in line. The 2 biggest things you see in their advertising is the MPG claim and the price claim. Actually start making deliveries of $6800 cars that get 84 mpg and you won't need any pre-orders or government grants. The full price deposits will pour in like a flood even if it takes years to get a car at that point.
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