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Originally Posted by cRiPpLe_rOoStEr
Ain't it quite surprising that, after some decades with so many brands that were either sold or phased out, Ford is now trying this sub-brand approach. I'd take any forecast regarding this strategy with a grain of salt BTW.
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I can say that the Mach-E seems to be making it's own history and identity.
Introduced as "a Mustang" the public has looked beyond the superficiality and gimmickry Mr. Farley felt necessary (in my opinion).
Ford's words............................2021 Ford Mustang Mach-E
FORD MEDIA CENTER (
I don't see a date)
https://media.ford.com/content/fordm...ng-mach-e.html
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For the first time in 56 years, Ford is expanding the Mustang family, bringing the famous pony into the electric age with Mustang Mach-E, an all-new, all-electric SUV born of the same all-American ideals that inspired the best-selling sports coupe in the world.
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I have to talked to a owner of a Mach-E, and several friends about it. No one seems to refer to it as a Mustang Mach-E only as a Mach-E.
How may people have leased/bought because of the pony emblem?
I'm sure they are gathering the data as we speak.
In other news (
older)...........................
https://www.thedrive.com/news/33079/...d-power-report
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The Next Ford Mustang Will Launch in 2022 With AWD and Hybrid Power: Report
In at least one variant, the rear axle will apparently be powered by a V8 while its front wheels run on electricity.
By Chris Tsui April 20, 2020
..............Notably, this isn't the first time we're hearing of an electrified Mustang that isn't the Mach-E. According to previous reports, a hybrid Mustang was actually supposed to arrive by this year alongside a hybrid F-150 pickup but those plans were apparently pushed back by then-new CEO Jim Hackett in favor the aforementioned Mach-E electric crossover. Ford promised a hybrid Mustang that would dole out "V8 power and even more low-end torque." On top of a partially-electric variant, Ford's future pony car is said to share a platform with the new Explorer, an SUV that just so happens to be available in a hybrid as well. ......
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