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Originally Posted by redpoint5
In hindsight, Exxon was foolish to have wasted so much money on researching something which is outside their area of concern.
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I think they figured out that they are in the energy business, not the petroleum business (people don't want a 1/4" drill, they want a 1/4" hole. (.25 caliber
)) It may be they strayed outside their area of expertise.
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Originally Posted by ibid
As I'm always saying, the best way to facilitate innovation is to make the cost of the behavior you want to change become more expensive over time.
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This directly contradicts Fuller:
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https://libquotes.com › buckminster-fuller › quote › lbp3h4a
Don't attempt to reform man. An adequately organized ...
Buckminster Fuller quote: Don't attempt to reform man. An adequately organized environment will permit humanity's original, innate capabilities to become successful. Source: Utopia or oblivion: the prospects for humanity (ed. 1969) ... Buckminster Fuller. Creative Commons. Born: July 12, 1895. Died: July 1, 1983 (aged 87) Buckminster Fuller ...
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