Quote:
Originally Posted by JSH
No - the Grom isn't an underbone. It is proof that small bikes can sell well in the USA.
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A good marketing approach can do wonders. A few days ago I was just talking about it with a friend while we walked the dogs, and we saw a Yamaha XTZ 125 on the other side of a street. Having previously shown him an ad from 2014 of that very same model, and he's not really into motorcycling, that ad impressed him to an extent he forgot the Yamaha XTZ 125 was a quite popular model here until it was phased out locally.