2012 BMW 3-series TV commercial (F30) "Which Means" [HD] - YouTube
I love how they list the eco-mods and then at the end say...." we only do one thing....build the ultimate driving machine!"
As opposed to selling a eco-car......and getting a geeky image, they are just going to incorperate it into the car. But run commercials that will attract the eco-minded consumer.
36mpg on a bmw!!!!!