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Old 01-31-2020, 05:06 PM   #101 (permalink)
MetroMPG
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Join Date: Nov 2007
Location: 1000 Islands, Ontario, Canada
Posts: 22,513

Blackfly - '98 Geo Metro
Team Metro
Last 3: 70.09 mpg (US)

MPGiata - '90 Mazda Miata
90 day: 52.71 mpg (US)

Even Fancier Metro - '14 Mitsubishi Mirage top spec
90 day: 70.75 mpg (US)

Appliance car - '14 Mitsubishi Mirage ES (base)
90 day: 60.16 mpg (US)
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Quote:
Originally Posted by redpoint5 View Post
I was going to brand it EcoTaxi. I still don't know if it's pronounced eeko, or echo.

I know we've got a thread about this somewhere, but I've always said "eeko". (I'm always a bit surprised when someone says "echomodder" out loud.)

Then there's Ford, which is trying to get auto journalists to spread the word that their engines (Ecoboost) are EEKO but their little crossover (Ecosport) is ECHO. Idiotic! (Or... a wily scheme to get people like me talking about their products who otherwise wouldn't?!? Now I feel dirty.)

Problematic: unfortunately, I think the "eco" label has (since this site was started) taken on ever stronger political overtones, particularly in the US. It's probably become counterproductive to market anything with "eco" in the name if the goal is reaching the widest possible audience. Along the same lines, I suspect that's why some automakers have gone with "blue" to describe their efficient products instead of "green".

Oops, politics! Excuse me while I ban myself.

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Project MPGiata! Mods for getting 50+ MPG from a 1990 Miata
Honda mods: Ecomodding my $800 Honda Fit 5-speed beater
Mitsu mods: 70 MPG in my ecomodded, dirt cheap, 3-cylinder Mirage.
Ecodriving test: Manual vs. automatic transmission MPG showdown



EcoModder
has launched a forum for the efficient new Mitsubishi Mirage
www.MetroMPG.com - fuel efficiency info for Geo Metro owners
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