Quote:
Originally Posted by redpoint5
The problem with the Aptera is that it's a sub-economy car with a price tag that doesn't match. People needing such efficient transportation for financial reasons who are also willing to sacrifice utility will not be able to afford the initial purchase price.
The other demographic is diehard efficiency geeks, but that is a tiny percent of the population. Rarely do I find someone more interested in efficiency than me (1 in 10,000 maybe?), but even I won't buy this vehicle. It's extremely niche, which doesn't necessarily mean a product isn't viable, but poses extra hurdles to profitability. No economies of scale, and you've got to market to just the right people.
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Good arguments.
It would be a less expensive version of the
VW XL1.
But it's so futuristic looking, some rich people would undoubtedly buy it as a toy regardless of drivetrain or efficiency. But that market is also tiny.