I'm just throwing this out there.....
But does anyone else think the Chevy Volt ads are weird?
I'm talking about the television commercials where a Volt owner is at the gas station, and the kid asks him if he has to use the bathroom.
It seems like the point of the ads are that a Volt DOES use gasoline!
Wouldn't a better ad be one where the guy is in his driveway, plugging in the car, and a neighbor going past asks him about it?
There are also some underwriting messages on the public radio station I listen to. On there, the message is "The Chevy Volt; it's more CAR than ELECTRIC".
Their other tag-line "Electric when you want it, gas when you need it." also seems to imply that electric just isn't good enough, or that it's some sort of tree-hugging luxury.
Again, it seems to say that somehow, something running on electricity CAN'T be a car. (And I am not knocking the car itself. I test drove it, and thought it was pretty nice. It's the advertising I have a beef with.)
In the film WHO KILLED THE ELECTRIC CAR, it shows some of the television commercials for the EV-1. Very weird, disturbing, advertisements for the EV-1.....
On the other hand. Nissan has some very nice commercials for the Leaf. I think that POLAR BEAR won several awards.
I don't know, maybe I'm just crazy, but it seems like GM could do a little better advertising here.