now marketers are a sly bunch, but you will note they do NOT show it climbing up much of anything, and they don't reveal a top speed. In fact that rock in the still was selected deliberately as the still, but they could have easily picked it up there in the first place, footage missing, and all the climbs are traversed, and with a head start usually.
So, looking for actual climbing video, not marketing, not spiders dancing in the parking lot. And looking for top speed to boot. With no gears, whatever that means.
I have no doubt electric drive can make a good rock crawler, but the gearing will make 30mph a challenge, if at all possible without unobtanium. It needen't be a spider, just any vehicle that can climb straight up a boulder from a stop and then go 30mph once it is up there, and do it for 30 minutes, etc. Smaller is probably better, but that thing is a little top heavy on pitching with a rider it seems.
even the rc sized crawlers, with light weight and high revs, basically go walking speed when wide open, that is the sort of gearing involved with crawling.
Typical Crawler top speed - RCCrawler