I don't think the author was mis-peaking although what he writes has got to be taken in context.
If your object is to build a box,well then,there are 'optimization' tricks the aero folks can do to soften the blow.
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In 1933,Walter E.Lay took a Cd 0.85 brick on wheels and got it down to Cd 0.45 just by softening the nose.
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In 1955,Moller actually did the same to create the first VW bus with Cd0.42.
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Hucho was personaly involved in the early 1970s with the detail optimization of the VW Golf/Rabbit which trimmed the 'box' to Cd 0.42.
With additional modification the Golf/Rabbit is Cd 0.29 at same length.
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I would mention that Hucho states that this 'optimization will only take you so far.
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* Kamm really proved nothing about truncated tails.His first caveat is that the car will be purposely limited in length,which precludes the longer tail.
*Second,his models were so simplistic and severely compromised in form,that they were incapable of low drag.
* Kamm's best was Cd 0.23.The car that survives has Cd 0.37.
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* The Klemperer 'brick' of 1922 achieved Cd 0.16 with generous front radius and 30 % of boat tail.
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* Jaray achieved Cd 0.13 with his 74 % Template pumpkin seed.
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* Lay achieved Cd 0.12 with his full-Template pumpkin seed.
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My opinion is that all auto makers suffer from the tyranny of unity.As in undersea engineering and aeronautics 'designers' end up with a single solution for shape efficiency.This is the most terrifying concept to auto stylists since they were invented by DuPont with the annual styling change.
-------------------------------------------------------------------------- In 1963,the beast surfaced in the form of GM's Henry Shmude(sp?) who questioned the logic of Dr.Walter Korff of Lockheed,who advocated real streamlining in automobiles at that years SAE Congress.
Shmude's remark to Korff was that " If all cars were to be designed 100% streamlined,would they not all look alike,and we stylists would have nothing to do?" [ this isn't a PROBLEM in other industries ]
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Cd 0.355 is way better than the Cd 0.55 and worse for SUVs of recent memory,so in a way we should be thankful to Ford.
And I agree that an enormous amount of latitude can be had in the vehicle fore-body,which is why I basically ignore it in the 'Template'.
And that the article even mentions the rear turbulence, can be a game-changer for the un-initiated.
So for me,the article moves the whole issue of aerodynamic drag further into the light.Thanks Frank!